YOUNTVILLE

Website | SEO | Advertising

Crafting a destination-first digital experience to inspire travel, elevate brand identity, and drive economic vitality.

the client

Yountville is Napa Valley’s crown jewel—where world-class wine, fine dining, and luxury experiences converge in a walkable, scenic setting. With the Yountville Chamber of Commerce leading its destination marketing, the town continues to thrive as a must-visit escape for discerning travelers from around the world.

the Challenge

Yountville’s original website served both visitors and local businesses—two distinct audiences with different needs. To strengthen its destination brand and improve user experience, the Chamber split the platform into two: a visually immersive site to inspire travelers, and a separate Chamber site for member services. The new destination site features an elegant, photo-rich directory that lets visitors explore tasting rooms, restaurants, and luxury stays without leaving the site.

Our Solution

To elevate Yountville’s destination brand, we created a dedicated website that showcases the town’s charm through elegant design and intuitive navigation. A visual mega menu and custom business listings let visitors explore tasting rooms, restaurants, and hotels without leaving the site. Chamber content was moved to a separate website, ensuring both audiences enjoy a focused, seamless experience.

mega menu

A visually rich mega menu enhances the trip-planning experience by showcasing Yountville’s wineries, hotels, dining, and events through immersive imagery. Designed with travelers in mind, the menu invites exploration on desktop while adapting seamlessly for mobile users.

Yountville Website

Homepage | Wineries Listing Pages | Individual Listing Pages

Yountville-tourism-marketing-homepage-scaled

Inner Page: Wineries Listing

Winery location pages were developed to help visitors discover tasting rooms across Yountville and nearby towns. A sticky side navigation makes it easy to browse by location, creating a seamless and intuitive exploration experience.

Inner Pages: Individual Listing

Clicking a listing opens a custom business profile featuring rich content, imagery, contact details, an interactive map, and direct website links—giving visitors everything they need to plan their experience without leaving the destination site.